Ssangyong Chairman W Revealed With an all-new platform, the first 5-liter V8 engine produced by a South Korean automaker and a seven speed automatic transmition, the new sedan plans to face BMW 7 Series, Mercedes-Benz S-Class, Lexus LS and Audi A8
There is a famous story according to what Hyundai engineers have a Mercedes-Benz S-Class in front of their development facilities. The idea is for them to be permanently aware of what they are intended to reach, or else, the level of excellence the South Korean brand plans to present. Anyway, it seems the idea is not something exclusive for Hyundai, which has recently shown the Genesis, a large rear-wheel drive sedan at the Detroit Auto Show. Ssangyong must have done the same thing for developing the new Chairman W, but it has been even more daring. Instead of only inspiring on the S-Class, the new South Korean luxury sedan wants to beat it!
The Chairman W is a 5.11 m long (there is a limousine option, with 30 cm more in length), 1.90 m wide and 1.50 m tall vehicle, with a wheelbase of 2.97 m. TheCarBlogger.com informs it will top more than 100 million Won (about US$ 105, 000), what will make it the most expensive South Korean car currently produced. It will also put it in front of heavy-weight competitors, such as BMW, Mercedes-Benz, Jaguar and Audi. The Chairman W is also said to bring the first 5-liter V8 produced in South Korea and the seven speed automatic transmission produced that equips most of the current top Mercedes-Benz, the 7G-TRONIC. For the ones interested in a cheaper Chairman W, there will also be a smaller engine, a 3.6-liter V6.
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Ssangyong may really have managed to put this “work-of art†transmition in the Chairman W, but this is all it has purchased from the Stuttgart automaker. The car’s platform is entirely new, differently from the one used by its predecessor, the W124, used by the Mercedes-Benz E-Class from 1985 to 1995.
In order to beat its competitors, the new Ssangyong will present the four-wheel drive system 4-Tronic, Harmon Kardon entertainment system, ten air bags (including one for the knees) and an improved design. Will it have all it takes to beat an S-Class? It may not, but daring is the first step towards accomplishing.
Ssangyong has registered the name Chairman Kaiser with Korean patent office. It is to be applied to successor of current Chairman W luxury sedan (pictured above).
Korea’s Ssangyong, thought to be a goner by many analysts, is bringing the Kaiser name back to label the successor vehicle to its fullsize luxury sedan, the Chairman W.
Ssang Yong Chairman
Most drivers will not remember a marque known as the Kaiser, but older consumers and enthusiasts will remember the briefly popular post-World War II lineup of Kaiser-brand cars sold by Kaiser Motor between 1945 and 1955.
Along with sister-brand Frazer, they exuded opulence but quickly became outdated by the advances of their rivals, namely the Big Three automakers.
Now, Korea’s Ssangyong Motor, thought to be a goner by many analysts just a few years ago, is bringing the name back to label the vehicle succeeding its fullsize luxury sedan, the Chairman W.
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However, the new Kaiser marque that will replace the Chairman W will not be a revolutionary departure from the three grades of the vehicle that are available now. In fact, it will be somewhere in between a facelift and a new model, a spokesman tells .
“There are many new convenience features, some interior and exterior design changes, but there will be no powertrain change, ” the spokesman says.
All design, engineering and other development work was done in-house at Ssangyong’s vehicle design and development center that is integrated with its solitary vehicle assembly plant in Pyongtaek.
Used 2010 Ssangyong Chairman For Sale Bp440703
Like the Chairman W, the Kaiser will be available with the 3.2L and 3.6L DOHC inline 6-cyl. engines that Ssangyong produces at its own plant in Changwon. The top trim model will be powered by a 300-hp 5.0L SOHC V-8 imported from Mercedes-Benz. All three models will be equipped with a Mercedes-Benz 7-speed automatic transmission.
Asked why Ssangyong chose the Kaiser name, the spokesman says “in German it means emperor, higher than a king. And like the name ‘Chairman, ’ it means dignity. It is a vehicle for people who care and have dignity. It’s a good name.”
Last year, only 1, 290 units of the Chairman W were sold, compared with 6, 624 in 2008, when the marque was launched to replace the Chairman H.
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The spokesman says Chairman W sales dropped because the product was aging, and there was growing competition from foreign luxury marques, including the Mercedes S-Class, BMW 7-Series and Audi A8.This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challged and removed. Find sources: SsangYong Chairman – news · newspapers · books · scholar · JSTOR (March 2019 ) (Learn how and wh to remove this template message)
The SsangYong Chairman is a full-size luxury car that was manufactured by South Korean automaker SsangYong from 1997 to 2017. The original model was ramed Chairman H in 2008, with a new model introduced in the same year and designated Chairman W.
On release to the South Korean market in 1997, the chairman was a high-d executive sedan. Its manufacturer, SsangYong, was best known for SUVs and RVs, with the chairman has be its only sedan. The first geration chairman was built on the Mercedes-Bz E-Class (W124) platform,
Daewoo (ssangyong) Chairman Cm600s [replace][4 Versions
Coincidtally, the design also foretold that of the upcoming W220 S-Class, which led to some consternation at the German company. Mercedes-Bz requested that Ssangyong redesign the car to make it look less like a Mercedes-Bz and to refrain from selling it in developed export markets such as Europe and the United States.
SsangYong ramed the original pre-2008 Chairman model as Chairman H (which has the same design as the 2003–2008 model) to differtiate from the Chairman W. Chairman H kept the same exterior, interior, gine, transmission and features as the previous models. In 2003, the chairman received a restyled front grille, front and rear headlights, and improved interior assembly.
The 2005 Chairman, based on the Mercedes-Bz E-Class (W124) had the following features: heated and cooled cup holders, rear parking ssors, rain-ssing wipers, anti-lock brakes, stability and traction control.
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Although sold globally, the Chairman H sold very poorly outside Korea, due to both poor reviews and a lack of SsangYong dealerships. This was in part rectified by rebadging the car as a Daewoo in some countries, which also included the Daewoo corporate grille. The Daewoo version was offered until 2002 and was not replaced until 2005, wh they introduced the Daewoo Statesman (a rebadged Hold).
The Korea Automobile Manufacturers Association (KAMA) stated that in 2014, SsangYong Motor Company sold a total of 1, 718 Chairman H cars in South Korea. In January 2015, the SsangYong Motor Company website no longer advertised or referced the Chairman H.
SsangYong developed their own all-new flagship Chairman W, New Chairman with V8 5-litre gine and Mercedes-Bz 7G-Tronic automatic transmission. The Chairman W is derived from the SsangYong WZ concept car. The 'W' stands for 'World Class.'
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Chairman W is offered in six trims with two gines, a limo version, and an additional AWD 4-Tronic (Mercedes-Bz 4Matic). XGi360, once used for New Chairman, is transferred to the try model with a straight 6-cylinder gine, and the 5-liter V8 Mercedes-Bz M113 gine and the 7G-Tronic transmission (the largest V8 gine produced in South Korea
) are applied to two high-d models, VVIP and the long-wheel-base version. It has an electronically controlled self-levelling air suspsion system with a rebound coil that helps reduce noise and vibration, as well as an extded rear passger space
The Chairman W is the first Korean luxury sedan to apply a four-wheel drive system, a feature common in high-d European sedans.
Perniagaan Motor Bintang Jaya (lot 10): Ssang Yong Chairman Cm500s 2.8 (a) 2005
The Chairman W was planned to be rebadged as the Roewe R95 for the short-wheel-base version, and the Roewe R95L for the long-wheel-base version, to serve as Roewe's flagship model, but the project was canceled. Roewe would later add a full-size flagship sedan to their lineup in the Roewe 950, which was initially planned to be named the R95.
On 23 November 2017, SsangYong Motor Company announced that the chairman will be finally discontinued in order to shift focus on SUVs and crossovers, marking the d of chairman production after just over twty years.
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