More and more people searching for effective skin care solutions are learning the benefits of Korean skincare. With its affordability, effectiveness, and gentle ingredients that suit all skin types, Korean skincare brands are a must-have for anyone’s morning and evening ritual to keep their skin healthy.
However, not all brands are made equal. With a market full of K-Beauty brands of all sizes and specialties, which ones are in hot demand or are popular staples? Many know and love some of these on our list, the best Korean skincare brands that offer results at reasonable prices.
The brand launched in 2012, strongly emphasizing skincare made with quality raw ingredients. SKIN1004 carefully curates active ingredients such as Centella Asiatica, which is harvested using Good Agricultural and Collect Practices, and other EWG Green Grade ingredients. The brand engages with its audience online and values the feedback of customers to improve its formulas to cater to unmet skin needs.
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AXIS-Y’s brand stands for all-natural, cruelty-free skin care products. Their products are strictly free of parabens, alcohol, artificial fragrances, and coloring that can irritate those with sensitive skin types. Their vegan and certified Halal products make it the ideal K-Beauty skin care line for those who value sustainability while searching for effective skin care solutions for acne-prone and sensitive skin.
Founded in 2015, Beauty of Joseon was created through the inspiration of Hanbang ingredients used as beauty secrets passed down through generations. The brand puts a modern twist to Hanbang with innovative techniques to create natural, effective skincare that is minimal, safe, and cruelty-free.
MISSHA launched in 2009 and became famous for creating dupes of expensive brands at a lower cost. Now, they have a database of over 10 million reviews to innovate safer, more advanced solutions continuously.
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ETUDE has a long-standing history of delivering quality cosmetics in Korea. Founded in 1966 and incorporated by Amore Pacific in 1990, the brand is still considered a top skincare brand by many worldwide. Accessible, colorful, and practical, ETUDE’s products attract a wide range of consumers ranging from young adults to those in their late-30s, seeking the brand’s expertise in skincare and makeup.
Cosmetics + Rx – popularly known as COSRX – was developed as early as 2002 and launched in 2013. The brand has gained a large following because of its no-fuss formula that treats various skin issues with practical, potent, nature-based ingredients. COSRX doesn’t use harsh chemicals, parabens, and artificial fragrances, minimizing the risk of skin irritation. It also uses natural preservatives with gentle cleansing effects on the skin.
Dr. Jart+ is a skincare brand built on combining art and skin science. The brand was developed in 2005, and its first product was a BB Cream that had the nourishing properties of skin care and good foundation coverage. The brand is known for its high-performance derma care that uses the latest scientific and skin care breakthroughs to create products that provide the best results.
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Laneige has been making rounds on TikTok and other social media platforms. The 25-year-old Korean brand specializes in Advance Water Complexes and creates products that provide intense hydration solutions. With actresses like Sydney Sweeney and Lee Sung-Kyoung as ambassadors and many influencers praising Laneige’s quality, it’s no surprise that this is a Korean skin care brand many talk about when trying to achieve flawless and hydrated skin.
There are plenty of Korean skincare brands on the market. You can leverage the growing demand for effective K-Beauty skincare products by having the best brands ready to share with your customer base.
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Members have access to our one stop shopping site. we provide hand-pick best & trending brands sourced for competitive wholesale prices straight from korea. it’s as simple as pick, pay, and track right to your doorstep.If all of this feels slightly overwhelming, don’t worry! Over the last ten years we have dedicated our lives to doing the ground work for you and deep diving head- first into the world of K-beauty.
The rX version (4th Generation) is made with 95% Saccharomyces Ferment Filtrate. This absorbs into the skin to create a clean and bright complexion. It's an absolute must to revive both skin tone and refine skin texture.
This all-time best selling power essence is loaded with replenishing nutrients, which work together to prevent and repair damage to the skin.
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Made with a whopping 96% of all-natural snail secretion filtrate, this powerful treatment essence acts like a vitamin boost to the face. It transforms your complexion for younger, healthier skin.
People are literally obsessed with this cult classic K-Beauty staple and when you consider it’s made with 100% Jeju Organic Green Tea water it’s not hard to see why.
Designed to be used as the first product after washing your face this serum is perfect for sensitive skin and provides moisture and hydration whilst nourishing the skin.
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The fact that the green tea and green complexes are grown on Korea’s very own Jeju Island, famed for its nutritiously rich volcanic soil, makes this serum all the more appealing.
If you're keen to learn more about K-Beauty's obsession with Jeju Island, we dedicated an entire episode of the Korean Beauty podcast to this exact topic.
Inspired by the Asian philosophy which values harmony and balance, Sulwhasoo revived legendary Asian medicinal herbs with advanced modern science to create this beautiful high-powered serum.
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With star ingredients including JAUM Balancing Complex (a potent cocktail of five Korean herbs) and Liquorice root extract, this serum nourishes and visibly firms your skin.
Pink is the original makeup, skincare and sunscreen product-in-one. Made with a beautifully smooth formula that spreads easily and improves uneven skin tone, this cult classic provides coverage for that perfect, natural looking finish.
It uses papaya extract and Vitamin c-rich acerola extract to remove all of the sebum and dirt build up from your day. It is the perfect first step of the famous Korean double cleanse method.
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This ultra-smooth balm transforms into a smooth oil when applied to the skin and doesn’t damage the skin barrier with unnecessary tugging. If you haven’t tried a cleansing balm before, then this is a great place to start.
This skin-softening face mask is one of the natural beauty label’s best-selling products and once you try it, you’ll know why. This creamy wash off face mask lifts excess oil and dirt from the skin to keep your complexion clearer, smoother, and softer.
It is also formulated with perfectly balanced PH levels, which is super important for those who suffer from acne and sensitive skin. pH balanced skincare safeguards the integrity of the skin’s acid mantle to prevent any further irritation.
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This terrifically tantalising serum is made of a base of white truffles and lotus, infused with avocado oil. It is strong enough to combat the dry cabin air when flying.
Perfect for spritzing on-the-go, this lightweight mist sprays evenly and beautifully. It creates that dewy, hydrated glass skin that Kbeauty is so famous for.
It was voted as one of the Best of K-Beauty Awards winners for 2020 and also made it into the top 3 products in the People’s Choice Awards.
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This truly miraculous toner works to remove dead skin and remove the dirt and debris that can block and clog the pores, leading to breakouts.
Rather than plain old water, it's infused with birch sap to plump and nourish skin. It also contains 3 types of hyaluronic acid.
If you want to learn more about K-Beauty, subscribe to the Korean Beauty podcast. On this show, we explore the world of K-Beauty and break it down simply for you.
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For questions about these products (or others that you’ve come across), please reach out to us! We are always here to help. We love finding the perfect products for your skin's needs.
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